Analyzing yield and market benchmarks in your projection

Once you've built a comp set and filtered your market, SummerOS helps you go one level deeper: measuring how your selected homes—and the market around them—actually perform. While building your projection, find these under Market and Comp Set: Market Benchmarks.

These tools help you answer critical questions like:

What kind of returns are top-performing homes generating?
How does my comp set stack up against the local market?
Are there revenue gaps I should account for in my projection?

Estimate performance

In the Market tab of the projection flow, scroll down to find the Property Estimates section.

Select a sample size: Use the dropdown to analyze the top 10, 25, or 50 homes in your filtered market.
Review yield distribution: See what percentage of these homes fall into different yield bands (e.g., 5–7.5%).
Spot high-performers: Identify how the best listings are monetizing relative to their property value.

You'll find a summary of median gross revenue, yield, and additional percentile breakdowns.

These insights help you assess whether your subject property has room to outperform—or whether it’s aligned with typical returns in the area.

Market benchmarks

If you open the Comp Sets: Market Benchmarks sub-tab, you’ll see how your selected comps perform relative to all eligible properties in your filtered market. For example:

If your comp set’s average occupancy rate is 58%, and the market’s 75th percentile is 70%, you know your projection may need more aggressive pricing or operational optimization.
You can use the line graph to track comp set vs. market percentiles month-by-month—great for spotting seasonal gaps or dips.

You can toggle:

Percentiles (25th, 50th, 75th, 90th)
Metric types (ADR, occupancy, booking revenue, RevPAR)
Year filters to compare different seasons or years

This view brings context to your projection--, so it’s not just based on comps, but on market intelligence.

Why it matters

By blending comp set data with market-wide metrics, SummerOS helps you avoid blind spots and build forecasts that stand up to due diligence. Use this data to refine your revenue strategy, validate underwriting assumptions, or stress-test your projections against local trends.